WriteBack

A one-of-a-kind digital experience, curated for sending and receiving letters.

feature image writeback

WriteBack is a SaaS application that brings the traditional letter-writing experience to mobile. Markovate was hired to bring the app vision into reality through an interactive and user-friendly mobile app design and functionality. We built a unique user experience which brings the personal and intimate act of sending and receiving letters to mobile. Using prompts and giving the choice of different moods, the app encourages you to write, when you need it the most.

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A social app, built for sending and receiving letters with loved ones, making interactions easy and interesting.

Scribble, write and share letters exactly like you would on a paper.

What happens when an out-of-the-box idea meets creative implementation? A user-friendly, intuitive, interactive and scalable application. We created WriteBack with the aim of materializing the experience of exchanging letters into an app. It features scribbling your thoughts that you can save and later send as letters. Writing and sharing letters with threads of conversations.
Scribble away your thoughts

Scribble away your thoughts and save them as a journal

Whether you want to scribble words for journaling or to send them later to someone, this feature is built to save your thoughts in one place. Or better write a letter to yourself! This interactive feature makes the app a go-to for users when noting down personal thoughts.

Threads to make it easy for you to find letters

Like email threads, we engineered threads of letters for the application. So that the users can find them whenever they are looking for a specific letter from a conversation. It serves the purpose of keeping track of letters so you don’t miss out on anything.

easy for you to find letters
easy for you to find letters

Threads to make it easy for you to find letters

Like email threads, we engineered threads of letters for the application. So that the users can find them whenever they are looking for a specific letter from a conversation. It serves the purpose of keeping track of letters so you don’t miss out on anything.

Authentic and therapeutic way, using letters!

“Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.”“Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. We provided writeback with:

Authentic and therapeutic way, using letters!

“Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.”“Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. We provided writeback with:

“Markovate has helped with our critical goals of up-levelling our our brand and experience.”

Founder, WriteBack

Letters are privately shared and not public

Share letters with family and friends adding them

Express yourself according to mood!!

Scribble you heart out and save it

Letters are privately shared and not public

Express yourself according to mood!!

Share letters with family and friends adding them

Scribble you heart out and save it

Forward-looking, future-ready app

Initially, when the app was built to facilitate the authentic experience of letter writing for users, we knew it required a solid backend. Our engineering team developed an AWS-powered backend to support the growing traffic the app would eventually receive. For an app like WriteBack, data storage was an important aspect, we engineered Firebase Datastore for internal storage. We delivered a secure and private user experience through end-to-end encryption of data.

Technologies Used

WriteBack lets you set different moods throughout the day on top of your profile as status. So that your contacts know how you are feeling and understand while sharing letters.

  • What we did

  • Design
  • Research & Prototyping
  • UI/UX Design
  • Interaction Design
  • Visual Design
  • User-friendly Page Appearance
  • Usability Testing
  • Customer Journey Mapping and Analysis
  • Product
  • Product Strategy
  • Content Strategy
  • Business Intelligence
  • Product Roadmapping
  • User Research and Testing
  • Optimization Strategy
  • Technology
  • Native iPhone App Development
  • Web CMS
  • Amazon Web Services
  • Firebase
  • Kotlin
  • Swift
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