Product Launch Agency
Exclusive Product Launch & Marketing
Product Launch Expertise
We identify your market, audience, as well as messaging and plan to set up your product marketing strategy for the leads to sign-up forms, and campaigns to acquire product users.
01. Market Research
We work on market research and also gather requirements to discover a marketing strategy that impacts your product’s success.
02. Identify Metrics
Our product growth experts identify metrics as well as KPIs to map out product growth.
03. Marketing Personas
Marketing personas research to explicitly target the users/customers.
We bring traffic to your product website, increase brand awareness through paid search campaigns and prepare a content strategy, and also set up an automated system to onboard and nurture new product users.
01. Wireframing
Our team set up and also build the complete wireframe for the product launch.
02. Proven Marketing Solution
From setting up content calendar, website content, as well as campaign setups to video scripts for explainer videos, we ensure you are all set to launch with a proven marketing solution.
03. Website Analytics
Our marketing professionals set up website analytics (Google Analytics, FB Pixel, Google Ads), provide email automation setup, as well as social media profiles set up.
Our marketing efforts influence both your product success and user feedback. We explicitly work with your team to improve your online reputation. Build hype of your product online to gain traction before it launches.
01. Ensure Online Presence
Our team launch your website to ensure an optimized online presence for both app users and leads.
02. Customer Relationships
We provide early access signups for users before the launch to build customer relationships.
03. Innovative Marketing Solutions
Our marketing experts specifically work on introducing your product to the market through innovative marketing solutions.
Our post-launch marketing of products focuses on user engagement as well as retention strategy. After the launch, we introduce your product through email marketing, content across social media and building traffic.
01. Users' Engagement
After the product launch, we ensure that the users' engagement is maintained through lead nurturing, ad campaigns as well as other essential marketing activities.
02. Manage Traffic
We efficiently manage the traffic through both social media ad campaigns management and Google Ads campaign management.
03. Maintaining Relationship
This phase is an ongoing process as it involves maintaining a relationship with your audience, leads as well as customers.
Our featured mobile solutions built for Enterprises
Featured Work
[TABS_R id=42991]Featured Work
FedEx
We built an internal app for FedEx to provide easy access to audit the deliveries by the ops team. The team monitored and visualized the route efficiency of the drivers. With our app, they are able to:
- Optimize Route For Deliveries
- Forecast Shipping Delays
Kraft foods
Markovate developed a software solution for Kraft Foods to streamline their operational activities, including product development, supply, and distribution. The solutions we built for them included:
- Custom CMS Development
- iFood Chatbot
Dell
For Dell Technologies, Markovate developed an interactive POC that recommended products, their cost, carbon footprint, and networking configurations for eCommerce transactions.
- Recommendation Engine
- Inventory Management
Ford
We have designed an MVP for Ford’s upcoming EV initiative. It was cloud-based connectivity, with downloaded software upgrades and an F-150 for the electric revolution.
- Material Design Guidelines
- Dark Theme
Pepsico
Using gamification, Markovate differentiated PepsiCo from its competitors. To accelerate brand growth across various touchpoints, our team also designed a beautiful, intriguing, and consistent interface for PepsiCo.
- In-app Barcode Scanning
- Streamlined Digital Forms
AT&T
Our team developed a custom event parser that used a Kafka Message Queue to process millions of records during a live broadcast.
- Event Analytics
- Data Parsing
Trapeze
Our team collaborated with Trapeze and engineered a mobile product that significantly elevated the design and functionality of the application, delivering a frictionless customer journey.
- Automated Runcutting
- Interactive Voice Response
Markovate is detail-oriented and ensures that their work is of the highest magnitude in addition to being excellent at what they do.
Jeff Powell
I recommend Markovate to owners looking to design a new product or planning to develop it. Their team is fully skilled in building mobile applications and web solutions.
Lucie Lalumiere
Worked with Markovate and Mansi Takyar for our software launch in Canada. She has excellent business sense and truly added value to our product’s success. We highly recommend Markovate.
David Singh
In every sense, working with Markovate has been amazing. The experience & outcomes were excellent from conception to creation & throughout the evolution phase. We are grateful that we could find Markovate to assist us as our mobile application met our expectations.
Michael Sedigh
Worked with Rajeev and Mansi both for Hawaii Revealed app development and launch. Excellent people with a thorough understanding of their business. Experts in providing solutions for scalability and product modernization.
George Thompson
Markovate has helped us build multiple products in the past. We definitely recommend them to anyone looking for product development.
John D
In every sense, working with Markovate has been amazing. The experience and outcomes were excellent from the conception to the creation of our travel mobile app.
Edward Pascual
Market your product the right way
Our Engagement Models
At Markovate, we believe each project is distinct and deserves to be approached in a novel way. We designed each framework with the genuine conviction that an engagement model is a key to defining collaboration between a client and a solution provider.
Strategic Partnership
Partner with Markovate to build your business solution and get access to a professional and technical project development team for your project. Using your technical requirements, we'll create a roadmap and assign a team for a successful launch.
- A dedicated project development team
- Fixed cost and fixed-scope
- No overhead, 0% management
- Complete transparency
Technical Expertise
Provide technical support to your in-house team by adding dedicated technology experts who can work on single or multiple projects. Our solution specialist can guide you on how many resources you might need to complete a fixed scope.
- On-Demand Hiring
- Access to global IT professionals
- No hardware/software setup required
- Pay-per resource
Maintenance Support
Hire the maintenance support team to manage your existing product and software. Our experienced support staff includes IT professionals, QA analysts, and QA assurance engineers available to support and maintain around the clock.
- Qualified engineers
- Professional QA analysts
- Easy-management
- 0% overhead
- Annual maintenance options
Industries We Serve
Healthcare
We can help with developing a patient portal, an EMR system tailored to FHIR or HL7 standards, a patient monitoring or telenursing app, hospital app development, or an AI-enabled solution to enhance clinical judgments.
Retail
We provide retail app solutions for e-commerce, c-stores, grocery, dealerships, shopping carts, and mobile systems. Additionally, we develop shipping and logistics solutions, including POS, allowing you to handle every step of your SCM process.
Travel
We have vast experience in the travel business, specializing in GDS integrations, price engine programming, CRS creation, PMS solutions, and much more.
SaaS
We turn your idea into a reality by developing a scalable and secure SaaS platform. Our team uses cutting-edge technology to create a customized solution that can be scaled for future enhancements.
Fintech
We can help with API programming and integrations, AIS architecture, bookkeeping dashboard, PM dashboards with integrated asset management modules, ticker symbol databases, trade algorithms, and historical data analysis tools.
Sports & Fitness
We can help with developing sports analytics solutions for maximum performance intelligence with data capture modules for training, injury monitoring, and tracking medical data (EHR, EMR).
Product Launch: Common FAQs Answered
What will be your product launch activities?
What will be the critical activities involved during the initial engagement period?
Once we start working on Phase 1, we will create a 3-month marketing plan. We will prepare a strategy to outline marketing channels, promotional content, as well as marketing campaigns for all the phases. Our team will also discuss in-depth marketing activities and the plan after Phase 1.
What technologies do you work with?
We work on all the latest and advanced technologies which include both web and mobile app development.
- Web : PHP, WordPress, React.js, AngularJS, NodeJS, as well as Express.js.
- Mobile : iOS, Android, Ionic, Flutter, as well as React Native.
What is the overall timeline of product development?
Various factors influence the calculation of overall product development timelines. From product analysis, creation of use case templates, mockups, prototypes, UX and UI design phases, deployment and integration, etc. Finally, talk to us to know about your product development timeline.
Your Technology Partner
We bring the power of technology and advantages to your digital transformation.
Contact us to learn how we can help.