Mobile tech blogs

Our specially curated and compiled tech blogs.

Is Express.js A Perfect Choice For Enterprise App Development?

Adopting a solid backend technology is one of the first steps in every enterprise app development project. While a few technology trends are gaining traction in the industry, there is no such thing as a one-size-fits-all solution. The type of company, development techniques, and target audience influence the decision to
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    Mansi Takyar

    4 Ways To Reduce Cost per Conversion in Google AdWords When you are managing paid campaigns, there are moments where you have to make quick decisions based on your campaigns’ objectives, budget, and target Cost per conversion or cost per acquisition (CPA)...

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    Mansi Takyar

    What should be the Max CPC of your keyword in Google AdWords? Google AdWords bidding cannot be static; therefore, a single bid amount is not accurate for everyone. Several factors can help you set an optimal bid for your campaign keywords. In this article...

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    Mansi Takyar

    25 PPC Glossary You Need To Know: The digital marketing industry has its own jargons, which can be confusing to navigate if you’re new to these 25 PPC terminologies and acronyms. What follows is a list of common pay per click (PPC) terms and...

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